New CSO at
JohnsonRauhoff

It was announced today by JohnsonRauhoff President Mason Johnson that Mike Huie has joined the creative agency’s Leadership Team as Chief Strategy Officer.

As CSO, Huie will leverage his vast business network of global contacts while working with JR Leadership, Account Management, and Finance Teams to help grow sales and profitability.

Previous to JR, Huie held a rewarding 27-year career at Whirlpool Corporation, most recently as KitchenAid Global Business Unit Director. In building a new business unit called Kitchenware, Huie grew the business to $60M in 3 years. Through his career at Whirlpool, he had a wide variety of responsibilities working with various regions of the world, including the United States, Europe, and Asia. Areas of focus included Business Leadership, Global Strategy, Marketing, Product Development, Engineering, and Manufacturing on regional and global levels.

Huie has managed both small and large teams with global cross-functional reporting relationships and has turned around a number of business ventures by creating strategic platforms that have driven profitable growth and brand value. Specialties include overall business/brand leadership, strategy, product development, and driving short- and long-term financial results by creating innovations and competitive advantages.

Huie holds a master’s degree in business administration from the Krannert School of Management at Purdue University and also from Purdue a bachelor of science degree in mechanical engineering. Through Whirlpool, Mike holds four new product patents, turned around a manufacturing facility in China, and has a passion for helping people succeed.

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